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Nektir publishes only reviewed consumer brands. Products whose brand is unresolved remain searchable, but they do not appear in the brand directory and return null brand identifiers.

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Browse or search brands

Each row includes a stable brand ID and slug, current product and family counts, represented category IDs, and the latest successful inventory retrieval among its products. Counts and timestamps belong to the response’s X-Publication-Revision.
Use category_ids to build a category-specific directory. Sorting is deterministic with sort=name or sort=-name; follow the opaque cursor in meta.page.next_cursor.

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Load reviewed aliases

Brand detail adds aliases, the public reviewed spellings used by search. Candidate, rejected, and internal matching rules are never returned. An alias may describe a marketed title while the reviewed brand represents a parent identity, so applications should display name and treat aliases as search/navigation metadata.

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Browse products and families

Use the returned stable ID instead of sending brand text back to the API:
One brand can span multiple categories and product families. Brand, producer, corporate owner, and product family remain separate concepts.